The latest from Hewes
Firm news, recognition, and our perspective on how asset managers build visibility.
Hewes Named Best US Public Relations and Communications Firm at the 2026 ETF Express US Awards
Hewes has focused on asset managers and ETF providers since 1993. The award recognizes our work with ETF issuers across launches, media relations, and digital.
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Hewes Builds on Strategic Communications Expertise, Names Julia Stoll SVP, Strategy & Growth
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Hewes Shortlisted for Best US Public Relations and Communications Firm at the 2026 ETF Express Awards
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Hewes Names Tyler Bradford and Steve Schaefer Managing Partners, Tony Denninger Chief Operating Officer
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Digital Upside
Monthly digital marketing insights for asset managers, from the Hewes team. Here’s every edition from 2026.
Latest edition
Paranormal (LinkedIn) Activity
The AI writing tells haunting LinkedIn feeds, the five we’re cutting in Q4, and how to sound like a real human again.
Read on LinkedIn →Beyond the Masthead
More reporters now carry audiences of their own. A placement keeps working long after the story runs.
Read on LinkedIn →The Most-Read Thing You Forgot You Wrote
Why your executives’ LinkedIn bios may be the most-read content tied to your firm, and the least maintained.
Read on LinkedIn →The Transcript is the Asset
Podcasts, webinars, and interviews are becoming source material for AI search. Most firms don’t treat them as content yet.
Read on LinkedIn →Before You Walk in the Room
Advisors now research managers through AI summaries before the first call. What shows up there shapes the meeting.
Read on LinkedIn →The Person Behind the Post
Executive social has become a strategic hire at major companies. What that shift means for asset management leaders.
Read on LinkedIn →A Fax, a Phone Call, and the Next Visibility Shift
From the fax machine to AI discovery: what each change in how firms get found tells us about the next one.
Read on LinkedIn →Why LinkedIn Stopped Caring How Often You Post
LinkedIn’s algorithm has decoupled reach from frequency. Here’s what drives distribution now.
Read on LinkedIn →2026: The Year Being Found Means Being Cited
AI is reshaping how advisors and investors discover managers. Visibility now depends on being referenced.
Read on LinkedIn →Ten Editions Down — Here’s to What’s Next!
A look back at our clients’ 2025 coverage highlights, and what’s ahead for the newsletter.
Read on LinkedIn →Follow Hewes
Firm news, client coverage, and new Digital Upside editions, as they happen, on LinkedIn.